A Goring glow-up

And now for something completely different…

It’s true. Something has changed. We have, as it were, done our hair differently and we’re glad you’ve noticed. Yes, The Goring has a new website, designed with the express purpose of making us impossible to resist. It’s extremely good-looking, a dream to navigate and most importantly, easier than ever to book.  

Please look at the images of our bedrooms or suites – surely you want to fall asleep wrapped in those crisp, Italian linens? “The Cocktail Bar looks so glamorous,” you’re probably thinking. That’s clever of you because, all bias aside, it really is. Imagine yourself with a signature ‘Thank You Your Majesty’ in hand, wondering whether you really did see a small horse coming out of the lift earlier (you did – that’s Teddy). 

You too could be with us in the Dining Room ordering Michelin-starred Eggs Drumkilbo as the late Queen Elizabeth The Queen Mother was fond of doing, watched over by our singular collection of unusual oil paintings. 

Elsewhere, children are pictured enjoying themselves so much that their behaviour appears to have become both charming and obedient. We can confirm this is indeed the case and is largely due to the well-stocked fancy dress box they’re free to raid, a tireless selection of in-room treats and other shrewdly concocted bribes. 

Those ravishing creatures in red? Our footmen of course, standing smartly by to carry your bags, unpack your things, or top up your cocktail while you admire the silk-lined walls of your suite. 

And while one ought never to show off about size, our private garden is that big despite the fact that we’re in the heart of London. This will naturally lead you to imagine  yourself playing croquet on the lawn during summer – preferably after a couple of glasses of Champagne ordered with afternoon tea, just to give it an unexpected competitive edge. 

So, as you can see, The Goring hasn’t changed – but our website has. This glow-up is to remind you that we remain graciously, some might say even relentlessly, at your disposal. After all, the cocktail shakers fall silent, the Orkney Scallops remain unroasted and no-one notices that the splendid portrait of the man in the judge’s wig is actually our chairman, David, without you. Do come and see us soon.